JURNAL REMs and SMEs

March 12, 2009 at 5:54 am Leave a comment

Evaluating the Benefits of Regional Electronic Marketplaces: Assessing the Quality of the REM Success Model

In the evaluating the benefit of regional electronic marketplace assessing the quality of the REM success model there are several variables E-Commerce, Regional Electronic Marketplaces, Small and Medium Enterprises (SMEs), Evaluation of Benefits, REM Success Model.

Electronic commerce, commonly known as e-commerce or e Commerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer net works . The stimulus e-commerce New business world include; Business pressure; Response Organization; Rules of information technology (including electronic commerce).

It means that electronic marketplace is A location on the Internet, in which a company can get or give information, the transaction start working, or working the same job in any.

And REM success model several factors have to be able to succeed in the market include Target the right customers; Own customer’s total experience; Streamline business processes that impact the customer; Provide a 360-degree view of relationships with your customers; Let customers help themselves; Help customers do their jobs; Deliver personalized services; Foster community.

But in this research is closely related to be told is between REMs and SMEs. The conclusion appears clear that the issue is concluded on SMEs related REMs. By using the extant literature on e-marketplaces, IT/e-Commerce evaluation and data from an actual REM, a list of costs was determined according to each type of stakeholder in the REM. Because SMEs influence the benefit REMs.

Entry filed under: EKONOMI. Tags: .

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